I worked on a station-wide campaign aimed at boosting viewership. Focused on keeping the visuals upbeat and consistent to help build a stronger brand and connect with the valley audience.
It all starts with branding.
Diving into the digital space.
In the past year, we have added numerous streaming shows to our Fox Local app. Leading the creative vision on the virtual sets for Fox10 Talks, Curious B and ASU All Access. These are a few of our most popular shows.
Linear Digital
Promoting digital shows on our linear platforms is extremely important to increase viewership in the valley
Posters
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Show
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Posters ⟡ Show ⟡
Working closely with the special projects team and the investigative reporter brings a lot of opportunity for creative show opens.
All things news.
Every news story needs a graphics package.
Led the development of a new broadcast graphics packages in partnership with the FTS Graphics Hub, establishing visual standards for deployment across Local Fox stations nationwide.
Special Graphics Packages
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Special Graphics Packages ↓
UFO Special with John Hook
Drone Zone
ASU All Access
Sports
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Graphics
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Sports ⟡ Graphics ⟡
New Image
AI Assisted
2026 Monsoon Special
The commercials between newscasts
When the sales team sells commercial time, I work with a promotions producer on the graphics and web ads for the client.
What I listened to while creating this website
Give it a listen!
